Empowering Business Success: VASS’ Salesforce Solutions Shaping the Future of CRM

The company has been at the forefront of cloud-based Customer Relationship Management (CRM) solutions.

Since it was founded in 1999, Salesforce has revolutionised the sales landscape.

The company has been at the forefront of cloud-based Customer Relationship Management (CRM) solutions.  

At the same time VASS, a pioneering technology consulting firm, embarked on its journey and carved out a niche in the CRM solutions market. Since then, at VASS, we have never stopped growing, forming a team of over 4,500 experts with offices in 26 countries.  

We have demonstrated ourselves as leaders in the CRM sector, among others, providing our clients with business solutions tailored to different market sectors, including insurance, industry, energy, public administration, consumer goods, and especially the financial market. As a trusted global partner of Salesforce, we at VASS harness the sales capabilities of Salesforce to empower businesses across diverse industries to ensure their success in today’s fiercely competitive marketplace.  

Within VASS, we have a team of more than 250 specialised professionals in Salesforce, spread across the globe. Our Salesforce teams, with local expertise in over eight countries among the 26 where we have offices, cover the EMEA, APAC, North America, and LATAM regions. This extensive network of talent equips VASS to deliver exceptional services tailored to the unique needs of each market.  

Our core values of excellence, human teamwork, and constant improvement have propelled us to accumulate more than 900 certifications across the diverse Salesforce ecosystem in which we operate. 

We offer tailored business solutions on the Salesforce platform, configuring and adapting the required clouds to meet each client’s specific needs.  

VASS prides itself on proven expertise in a wide range of Salesforce clouds, which continues to grow. These include the versatile Sales Cloud, which helps businesses drive growth and streamline their sales processes; the powerful Service Cloud, which helps deliver customer service experiences and the Experience Cloud, which allows businesses to create external portals for customers and their employees.  

VASS helps businesses to make full use their data by allowing them to create individual profiles on a Customer Data Platform. This allows businesses to create personalised experiences to generate more sales and allows them to target their marketing campaigns more effectively to increase sales leads. 

We excel in implementing the specialised Financial Services Cloud, which is specifically designed for the finance industry to help address its strict regulation requirements. We are skilled in various Salesforce solutions designed for different types of businesses. The Education Cloud, CRM Analytics and Service Voice Cloud showcase our ability to provide personalised solutions that cater for different business needs. 

VASS offers the comprehensive Marketing Cloud solution, which empowers businesses to optimise their marketing capabilities through data-driven insights and personalised engagement to boost their sales. The Loyalty Cloud also helps businesses build and maintain their loyalty programs and develop lasting relationships. 

VASS also offers solutions for Marketing Cloud Account Engagement (formerly Pardot), Marketing Cloud Intelligence (formerly Datorama), Customer Data Platform, Mulesoft, Heroku, Net Zero Cloud, Einstein GPT and many more. 

As experts in Salesforce technology, we focus all our efforts on creating solutions that maximize the use of out-of-the-box functionalities offered by each of Salesforce’s clouds. For us, this is an essential practice when designing solutions within the Salesforce ecosystem because it provides clients with scalable solutions that can take advantage of new functionalities introduced with each release. This approach not only minimises the need for costly and time-consuming development, but this also ensures that clients stay ahead of the curve in a changing digital landscape.  

Integrations to share information between the Salesforce platform and other third-party systems that a company needs to work with are particularly relevant in the large-scale projects we implement.  

For this reason, we have a highly qualified team specialised in designing and implementing integration architectures, bringing extensive experience in connecting Salesforce with third-party systems through Rest APIs, Soap APIs, or file exchange processes. 

In conclusion, our dedication to excellence, continuous learning, and technological innovation empowers us to deliver cutting-edge solutions that drive success for our clients. 

Through Salesforce’s Customer Data Platform (CDP), Financial Services Cloud, Marketing Cloud, Loyalty Cloud and other industry specific solutions, VASS empowers businesses to thrive in a competitive marketplace for brands. 

Together, Salesforce and VASS shape a future where businesses can harness the full power of CRM to drive growth and maximise their efficiency in generating sales leads.  

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