Join SAP and VASS experts as they discuss how connecting customer experience and ERP systems eliminates friction across sales, service, and fulfillment. Learn how unified data helps teams respond faster, improve customer satisfaction, and reduce cost-to-serve — turning everyday CX moments into measurable business value.

Senior Director | VASS
Michael Pytel
Michael is a passionate technologist and Sr Director with VASS – a Global SAP partner. He’s responsible for application architecture and the inclusion of advanced technologies within the SAP Business Technology platform. Michael spent 15+ years supporting large enterprise manufacturing and whole distribution organizations. His passion has been building and deploying digital twin technologies within these organizations.

VASS
Sheldon Lipshitz
Sheldon Lipshitz, Senior Director of Solution Engineering, with over 20 years of experience in technology and digital transformation, he brings a track record of helping organizations modernize sales and service operations to drive growth and efficiency.
His expertise spans SAP CPQ, Commerce, Sales, Service Cloud, and more with a focus on driving measurable business outcomes across industries like manufacturing and life sciences. As a Solution Architect for over a decade, he has supported 70+ customers on their transformation journeys, bringing deep expertise and a strong focus on business outcomes.