Salesforce Basecamp will have the presence of VASS as a key appointment for technology in Spain

The event will take place on May 17th at IFEMA and will bring together the most important technology companies in the country to talk about innovation, new digital experiences and business models. From VASS we will present two success stories of clients: Pibank, a new Challenger Bank, and the Loyalty application of Telefónica Perú, called Movistar Prix.

In VASS we are participating in the Salesforce Basecamp event, a key appointment for technology in Spain in which the new digital experiences that customers demand and how companies must innovate and adapt to give effective answers in the current scenario will be discussed.

The event, which will take place this coming May 17th at the IFEMA Pavilion 14, in Madrid, will have the presence of the most important technology companies in the country to analyze the “Fourth Industrial Revolution”, a wave of innovation and new technologies that is changing the way industries and society function.

Our company will publicly present two success stories with Salesforce technology: one of them for the telecommunications sector and a second case for the banking sector.

The first solution is based on the Application of Loyalty of Telefónica Peru, called Movistar Prix. This app is proving a success for customer loyalty and retention, thanks to the use of the potential and flexibility of the Salesforce, Heroku, and the Salesforce Marketing Cloud platform.

The second success story will be Pibank, a new Challenger Bank implemented on Financial Services Cloud and Marketing Cloud. This development was recognized as the draft multicloud most relevant in the 3rd Edition of the Salesforce Awards.

Salesforce Basecamp Madrid is an event to discover, along with the most innovative companies, what opportunities are today in the areas of sales, customer service, marketing, e-commerce and application development. Not in vain, the motto of the meeting is “Become a Pioneer, a Trailblazer. Create the experience of the customer of the future with us”.


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