VASS reinforces its presence at the Mobile World Congress 2025 and analyzes the trends of the Telco industry

For the third consecutive year, VASS has been present at the Mobile World Congress (MWC) 2025, the reference event in the connectivity sector, held from March 3 to 6 at Fira Gran Via, Barcelona. With more than 2,700 exhibitors and more than 101,000 attendees, the MWC has established itself as the epicenter of technological innovation at a global level, addressing key trends that are transforming the industry. These include the advancement of artificial intelligence, the evolution of connectivity, process automation and the drive for digital talent. In addition, the congress reinforces Spain's role as a technological center of reference in the international arena. 

This year, a specialized team of VASS has actively participated in the event with the aim of strengthening its network of contacts, meeting with national and international customers and keeping abreast of the latest developments in the sector. VASS' presence at MWC is especially linked to its Telco area, a sector in which the company develops advanced solutions for digital transformation. The telecommunications industry plays a key role in the evolution of connectivity, and VASS is continuously working on the implementation of new technologies that enable companies in the sector to offer more efficient, secure and innovative services. Attending MWC allows the company to learn first-hand about emerging trends and adapt its strategy to the needs of the market. 

Under the slogan “Converge. Connect. Create.”, MWC 2025 focused on the convergence of technologies, people and ideas to define the future of society and industry. One of the main themes of this edition was the development of 5G 

technology and its applications in different sectors. Improvements in speed and reduced latency enable the creation of more advanced solutions for industry, healthcare, mobility and entertainment, opening up new business opportunities and process optimization.  

Another key aspect has been the impact of connectivity on digital transformation. In an increasingly interconnected world, the ability of companies to take full advantage of connectivity determines their competitiveness in the market. During the event, innovations in networks, infrastructures and platforms that will facilitate the transition to a more efficient and accessible digital society were presented. Connectivity is not only limited to the technology industry, but also influences sectors such as education, logistics and energy, enabling significant advances in each of them. 

Artificial intelligence has also been a central theme at MWC 2025. Its impact on industry and society is becoming increasingly evident, and companies are exploring new ways to integrate this technology into their processes. From automating tasks to personalizing services, AI is changing the way organizations operate. The conference showcased advances in generative AI models, virtual assistants and advanced analytics solutions that will improve efficiency and user experience across multiple industries. 

VASS' participation in this event reaffirms its commitment to innovation and technological development. The company continues to bet on the Mobile World Congress as a key space to promote digital solutions that address the challenges of the future. Through its presence at the congress, VASS strengthens its growth strategy in the Telecom sector, as well as in Banking and Insurance, among others, fostering the adoption of disruptive technologies and consolidating its position as a benchmark in digital transformation. Networking with other industry players and staying constantly updated on emerging trends enable VASS to keep developing high-impact solutions for its clients, ensuring its leadership in an ever-evolving environment.